300 in the Market

Full-size sedans occupy an interesting spot in the market. If you can take a big hit in cabin and trunk room, similar money buys an entry-level luxury car. It may not be lavishly optioned, but you'll get a car cut from nicer cloth: better interior finishes, heavier-seeming doors, firmer controls. Or so the perception goes.

The reality, though, is that today's full-size cars blur the lines astoundingly well. The Genesis and Avalon boast interiors worthy of any $35,000 luxury nameplate. So, too, does the 300, and that's something I couldn't say of its predecessor. Chrysler expects the flagship to be shopped against conventional full-size cars as well as entry-luxury models. If you're considering either group, it deserves to be on your list. And that's all good news for an automaker trying to claw its way back into the mainstream.

    See also:

    Chrysler Canada Inc. Customer Center
    P.O. Box 1621 Windsor, Ontario N9A 4H6 Phone: (800) 465–2001 English / (800) 387–9983 French ...

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